E-commerce — storefronts & checkout across platforms

The brief

Every retail brand is at a different stage. Some need a store live in weeks on a proven platform; others need a custom, headless build for full control over experience and performance. The right answer depends on catalogue size, budget, team, and how much the storefront has to do. We build across that spectrum and pick the platform that genuinely fits — rather than pushing every client onto the same stack.

Platform-based stores — Shopify & WooCommerce

For brands that want to move fast and own their content, we build on Shopify and WooCommerce / WordPress:

• Shopify handles hosting, PCI compliance, and payments out of the box — we focus on a custom theme, conversion, custom features, and the apps and integrations that run the business.
• WooCommerce keeps content and commerce together inside WordPress, fully ownable — ideal when editorial content and the shop live side by side.

In both cases we tailor the storefront, streamline the checkout, and wire up payments, shipping, inventory, and tax.

Custom & headless storefronts

When a brand needs more — a bespoke experience, complex catalogue logic, or top-tier speed — we build custom, headless storefronts in Next.js and Node.js, with a commerce backend and a checkout designed around conversion. This gives full control over Core Web Vitals, UX, and integrations, without platform constraints.

Checkout & payments

Across both approaches, we build checkout flows that convert and payment integrations that are secure and reconciled — not just a copy-pasted button. We integrate Stripe, PayPal, and local methods, including Swiss options like Datatrans and TWINT, with multi-currency and multilingual support for cross-border selling.

The outcome

Stores that load fast, convert well, and fit each brand’s stage and budget — on the platform that’s genuinely right for them, with a checkout built to hold up in production.